WhatsApp campaigns · official WhatsApp Business API

WhatsApp marketing that gets read, without risking your number.

Send your festival offer, new arrivals or event invite to the customers who asked to hear from you. Ora writes it, gets it approved, sends it at the right time, follows up, and shows you who replied, tapped and bought.

✓ From ₹1,499 a month✓ No markup on Meta’s charge✓ Included in Business and Scale✓ Made in India, data in Mumbai

Everything a WhatsApp campaign needs

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Messages Meta approves

Start from ready-made messages or let AI write one from a line. Add an image, video or PDF, buttons, and fields like {{name}} and {{city}}. An AI check catches what Meta usually rejects.

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Told the moment it is approved

You hear on your phone, by email and in the dashboard as soon as Meta decides. Rejections come with the reason in plain words and a fix.

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Send now, later, or when approved

Pick a time, or let it go out by itself the moment Meta approves it. Quiet hours stop offers going out at night.

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The right people

Your WhatsApp chats, your leads by stage, contact lists you upload (with their agreement recorded), or segments like “read the Diwali offer but did not reply”.

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A/B tests and follow-ups

Try two messages on part of your list and send the winner to everyone else. Follow up automatically with people who did not read or reply.

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Spam-risk score

A health score for your number from Meta’s quality rating, failures, STOP replies and blocks, with plain advice. A frequency cap and automatic pauses protect it.

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Replies go to your team

Campaigns use a separate marketing number, so replies never use up AI. Auto-replies for buttons and keywords, leads created from replies, alerts for your team.

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Results that matter

Delivered, read, replied, link taps per person, button taps, leads and sales within 7 days. Retry failed numbers and download any group.

How it works

  1. 1Connect a WhatsApp Business API number for marketing.
  2. 2Write a message, or pick a ready-made one, and send it to Meta. We tell you the moment it is approved.
  3. 3Choose who gets it: chats, leads, a list or a segment.
  4. 4Send now, at a set time, or as soon as it is approved. Watch reads, replies, leads and sales come in.

Pricing

Add-on
₹1,499
a month, on any paid plan
  • ✓ 2,000 campaign messages a month
  • ✓ 5,000 more for ₹499
  • ✓ Every feature on this page
Business plan
₹19,999
a month, everything in Ora
  • ✓ 5,000 campaign messages a month
  • ✓ AI on WhatsApp, Instagram, calls
  • ✓ Bookings, invoices, automations
Scale plan
₹39,999
a month, for bigger teams
  • ✓ 20,000 campaign messages a month
  • ✓ API, CRM sync and 25 seats
  • ✓ A dedicated success manager

Prices before 18% GST. Meta charges for each delivered message (about ₹0.78 for marketing in India) directly to your WhatsApp account. No free trials: start on the Free plan and upgrade when you are ready.

Questions

How much does WhatsApp marketing cost with Ora?

The WhatsApp campaigns module is ₹1,499 a month with 2,000 messages, and 5,000 more cost ₹499. It is included in the Business plan (5,000 messages a month) and Scale (20,000). Meta also charges for each message it delivers, about ₹0.78 for a marketing message in India; Meta bills your WhatsApp account directly and we add nothing on top.

Will my WhatsApp number get banned?

Numbers get limited when many people block or report messages. Ora sends only to people who contacted you or agreed to hear from you, honours STOP at once, caps how many offers one person gets, keeps to Meta’s daily limit, pauses itself if your quality drops, and shows a spam-risk score with advice.

Do I need the WhatsApp Business API?

Yes. Campaigns use the official WhatsApp Business API (Cloud API) on a number of your own. Use a different number from your AI chatbot, so replies to offers reach your team instead of using up AI replies.

Can I send to a list from Excel?

Yes. Upload a CSV, match the columns, and other columns like city or coupon become fields in your message. You confirm how each list agreed to hear from you, as WhatsApp and India’s DPDP Act require.

How is this different from WATI, Interakt or AiSensy?

Campaigns sit in the same place as your AI assistant, leads, bookings, invoices and calls, so a reply can become a lead and a sale you can see. You also get A/B tests, automatic follow-ups, a spam-risk score and owner approval for team sends.

Can my team send campaigns?

Yes. Give team members access to marketing, and if you want, their campaigns wait for your OK before sending. Every action is in an activity log.

Also see: Ora vs WATI · Ora vs Interakt · Ora for your industry · Guides

Send your next offer to people who want it.

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