Ora vs Interakt: an honest comparison
Interakt is a WhatsApp and Instagram commerce platform from Jio Haptik: campaigns, catalogues, payments, a shared inbox and add-on AI agents. Ora is an AI front office for growing businesses: it answers customers on your website, WhatsApp, Instagram and email, takes bookings, sends GST invoices, follows up on lost sales, and has an AI manager that keeps it in line. Here is where each one is the better choice.
Checked on 11 October 2026 from Interakt's own website. Their features and prices may have changed since; please check their site.
Choose Interakt if…
- • You sell on WhatsApp and Instagram and want catalogues and native payments in chat.
- • You want a free starter plan and a large company (Jio Haptik) behind the product.
- • You need many marketing integrations such as MoEngage or CleverTap.
Choose Ora if…
- • You want AI replies included in the plan rather than paid per AI message.
- • You also need your website chat, email inbox, bookings and GST invoices in one place.
- • You want an AI manager that reviews chats and DPDP consent in every chat.
Feature by feature
| What you need | Ora | Interakt |
|---|---|---|
| WhatsApp catalogue and payments in chat Ora sends Razorpay or PayPal payment links and syncs Shopify or WooCommerce products. | ◐ Partly | ✓ Yes |
| Free plan | ✓ Yes | ✓ Yes |
| AI replies included in the plan Interakt charges ₹0.50 per AI message on its AI agent plan. | ✓ Yes | ✗ No |
| RCS (Enterprise) | ✗ No | ◐ Partly |
| AI answers from your own documents and website | ✓ Yes | ✓ Yes |
| Website chat | ✓ Yes | Not listed |
| Instagram and Messenger | ✓ Yes | ✓ Yes |
| Email support inbox (Gmail, Outlook, any mailbox) | ✓ Yes | Not listed |
| Bookings with reminders | ✓ Yes | Not listed |
| GST quotes, invoices and payment links | ✓ Yes | Not listed |
| Follow-ups on lost sales and abandoned carts | ✓ Yes | ✓ Yes |
| AI manager that reviews chats and fixes the bot | ✓ Yes | Not listed |
| DPDP consent asked in every chat | ✓ Yes | Not listed |
| Build your own bundle with a live price | ✓ Yes | ✗ No |
“Not listed” means we could not find it on Interakt's public pages; it may still exist.
Pricing
Free plan to try. Starter ₹4,999 a month (website, WhatsApp and email inbox), Business ₹19,999, Scale ₹39,999, or build your own bundle. WhatsApp message fees are paid to Meta directly, with no markup from us.
Build your bundle and see the price →Starter free, Growth ₹2,799 and Advanced ₹3,799 a month (less when paid yearly), plus per-message fees. AI agents are an add-on: ₹3,000 on Growth and Advanced, or ₹2,499 a month standalone with 100 AI messages and ₹0.50 per AI message after.
Their pricing pageQuestions people ask
How much do AI replies cost on Ora vs Interakt?
Ora's plans include a monthly number of AI replies (2,500 on Starter, 15,000 on Business). Interakt's AI agent plan is ₹2,499 a month with 100 AI messages and ₹0.50 for each one after.
Which is better for an Instagram shop?
If you sell mainly through WhatsApp and Instagram catalogues with payments in chat, Interakt is strong. If you also want your website, email and bookings handled by the same AI, choose Ora.
Other comparisons
Try Ora free on your own business
Teach it your website in minutes and see how it answers your customers. No card needed.
Interakt is a trademark of Jio Haptik Technologies Ltd. This page is our own comparison based on their public information and is not endorsed by them.