🔎Free

Free Google Ads Budget Calculator

Find the right Google Ads budget. Enter monthly searches, cost per click and your conversion rate to see the daily and monthly spend, clicks, leads and cost per lead.

Monthly budget
₹6,000
Daily budget
₹197
Clicks a month
200
Leads a month
16
Cost per lead
₹375
Budget for 100 leads
₹37,500/mo
To reach 100 leads you need about ₹1,234 a day, more than the searches you can show on allow. Add keywords, show on more searches, or lift your conversion rate.

With Ora: Paying for a click and then losing the visitor hurts most. Ora answers visitors on your site in seconds and books them in, so more of those clicks become customers.

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What this tool does

  • ✓Monthly and daily budget
  • ✓Clicks and leads you can expect
  • ✓Cost per lead
  • ✓Budget for a target number of leads

Questions people ask

How much should I spend on Google Ads?+

Start from how many leads you want. Divide by your conversion rate to get clicks, then multiply by the cost per click. This calculator does both directions.

What is a typical cost per click in India?+

Local services often pay ₹10 to ₹60 a click. Finance, legal, education and real estate searches can cost ₹100 or more.

Why is my daily budget spent by noon?+

Google spends faster on busy days. Lower the bids, narrow the area or the hours, or raise the budget.

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Prophecius checks every page of your site, connects your Google Search Console, tells you what to fix in plain words, and runs an AI assistant that answers your customers on your website and WhatsApp.